National Week 2012

Do judge a book by its cover

Wednesday, May 13, 2015

Do judge a book by its cover!

Is the old English idiom don’t judge a book by its cover holding us back from realising the full potential of front facing book displays in libraries? What about the saying first impressions count?

So we shouldn't judge a book by its cover but first impressions count? Huh?

A book’s cover is certainly not the only factor in book selection but it is often the deciding factor in whether we pick up a book, turn it over and read the blurb. Those first impressions are crucial in determining engagement. But as our workload increases (at a seemingly exponential rate) updating and maintaining relevant book displays can become quite a challenge. At Syba we are all about solutions and in this case our front facing book display options are just the trick!

Syba's Top Front Facing Book Displays L-R: Acrylic Book Display Stand, Acrylic Book Easel, A5 Free Standing Display, Acrylic Multi-purpose Book Display, Series Word Wall Vinyl Lettering (background), A5 Free Standing Display, A4 Free Standing Display.

Front-facing book display has been the focus of much research over the years. This research suggests that library users do judge books by their cover, particularly when selecting fiction titles. It’s no coincidence that publishers spend thousands of dollars researching consumer behaviour to create the most visually pleasing and engaging covers to sell their titles. Public libraries including our friends at Yarra Plenty Regional Library have also been trialling the use of front facing book displays in non-fiction with success, increasing their borrowing rates when the trend has been towards a decrease in non-fiction borrowing.

Top Tips for Front Facing Displays that pack a punch!

Be Relevant: Make the most of current events that tap into users interests, such as a cooking spotlight as TV shows like My Kitchen Rules and Masterchef gain momentum

Be Strategic: Get a calendar and map out a timeline that coincides with events and themes in your local community and gives you enough time to prepare and coordinate

Be Realistic: Keep it simple, make sure displays are flexible and easy to change, displays such as quick reads, teacher picks, student picks are great highlighters and are easy to maintain. This way you avoid feeling overwhelmed and can continuously update and refresh your displays.

Have Fun! Get creative and inspire your students with the joys of reading!

Check out our favourite front facing solutions:

1. Acrylic Multipurpose Book Display

Our newest and most popular front facing book display product. The Acrylic Multi-purpose book displays are ideal for displaying series in an easily accessible and visually engaging way. Can be displayed on top of shelves, desks or integrated into the collection to create a front facing book display.



2. A5 free standing book display

The A5's are one of our most popular items and provide dynamic front facing solution. Suitable to display multiple series or fan magazines and journals. Easily movable these flexible display stands are perfect for "New Book" or "recently returned" displays on your circulation desk or throughout your library.


3. A4 free standing book display

Ideal for almanacs such as The Guinness Book of World Records or a great opportunity to feature magazines, or key promotional flyers.


4. Book Easel

The staple of front facing book displays, our book easels are made of 3mm clear Perspex that is durable and aesthetic. Use the easel to spotlight particular titles or to complement a current theme. They sit beautifully on the circulation desk or on the shelves to highlight new or relevant books. A more professional alternative to traditional wire book holders.


5. Book Display Stand

A great front facing option to break up all those spines on your shelf. Nestled between books or standing alone this is great way to increase engagement and draw library users into your fiction section. Also suitable for displaying CDs or DVDs.



Need some more ideas for easy library displays? Check out these great resources...

Easy Library Displays Book 1 & Book 2

Easy library displays book 1 & 2 are an excellent resource to promote reading and highlight special events in your library. Each book contains a yearly calendar of international and national events with easy display ideas including booklists of relevant titles for each display idea. Both titles include eye-catching ideas, activities and websites to attract attention when setting up displays.


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